AI, Google and SEO: Ranking Smarter with Dentistry's Most Trusted Marketing Channel
14 Mar 2026
Business Theatre
Business Theatre
Session Objectives:
1) Understand how AI is transforming Google search and influencing SEO strategies
2) Recognise which SEO fundamentals remain vital in an AI-driven world
3) Be able to apply practical steps to maintain strong patient visibility and long-term ROI.
Aims:
- Delegates will learn how AI is influencing SEO and patient behaviour
- They'll understand what still matters (and what doesn't)
- How to future-proof rankings and why strategic SEO continues to drive real-world patient growth
Speakers


